Nimbit Announces Carl Jacobson as
Vice President of Marketing
Recognized Music Technology Marketing Leader Joins Executive Team to Extend Reach of Industry’s Foremost Direct-to-Fan Solution
BOSTON, MA—August 17, 2010— Nimbit Inc. (www.nimbit.com), the leading integrated Direct-to-Fan solution for musicians, managers, and emerging labels, announces the appointment of Carl Jacobson as Vice President of Marketing. Reporting directly to Bob Cramer, Nimbit’s CEO, Jacobson will focus on rapidly increasing the company’s reach to more musicians and the fans that love them. This appointment also coincides with the securing of a new funding round for the company as the Direct-to-Fan marketplace continues to take off.
“Carl brings a strong and unique blend of marketing and music business experience, along with a passion for helping musicians be successful,” explains Bob Cramer, Nimbit CEO. “Nimbit has developed the industry’s best direct-to-fan solution, and the time is now to bring it to the masses. I’m very excited to have Carl join our team, and to work closely with him to propel Nimbit to the next level.”
Jacobson is a recognized force in music technology marketing with over 15 years of experience in bringing empowering solutions to music makers and music listeners. He was most recently the Vice President of Marketing for Cakewalk, Inc. one of the world’s foremost providers of music software and hardware, and in the past worked in Internet broadcasting and for both major and independent record labels. In his career, Jacobson has been fortunate to help musical legends including Ray Charles and Public Enemy in the creation of their music; charities and television shows like Extreme Makeover Home Edition to benefit at risk youth and disabled musicians; and technology giants such as Intel and Microsoft in bringing their solutions to the music marketplace.
“The music industry is changing and it’s now more important than ever for artists, managers, and emerging labels to take control of their music business and relationship with fans,“ said Carl Jacobson, Nimbit’s new Vice President of Marketing. “From an early age I have dedicated my life to empowering musicians and I can’t think of a better organization than Nimbit to continue my life’s work. I’ve looked at all the solutions out there, and Nimbit offers the most compelling and comprehensive Direct-to-Fan service for today’s independent artists. I am thrilled to be joining the team to help both the company and musicians together achieve a new level of success.”
About Nimbit
Nimbit is the industry’s leading direct-to-fan platform, powering the brands and businesses of over 15,000 successful artists, managers, and emerging labels. A complete solution for fan marketing, sales, and business management; Nimbit ensures long-term sustainability and success by fostering strong, interactive, lifelong, and profitable fan relationships. Founded in 2002, Nimbit, Inc. is headquartered in Framingham, MA. For more information, please visit www.nimbit.com.
Press Contact: Carl Jacobson
press@nimbit.com/ 508.663.4244
www.nimbit.com
Nimbit, the Nimbit logo, Powered by Nimbit, nimbitPro, Nimbit Direct-to-Fan, and Nimbit MyStore are trademarks of Nimbit, Inc. All other company and product names may be trademarks of their respective owners.
